Imperial College London

Prof. Annabelle Gawer

Business School

Casual - Visiting lect, guest spkr, ext. examiner



a.gawer Website




277Business School BuildingSouth Kensington Campus






BibTex format

author = {Gawer, AR and Cusumano, M},
booktitle = {Platforms and Innovation},
editor = {Dodgson and Gann and Phillips},
pages = {648--667},
publisher = {Oxford University Press},
title = {978-0-19-969494-5},
year = {2015}

RIS format (EndNote, RefMan)

AB - This chapter is about the role that platforms can play in innovation and their implications for innovation management. First, we define the term 'platform' and consider why this concept is important. Second, we discuss the different types of platforms as well as basic economic and strategic concepts associated with them as identified by researchers working in the field. Third, we examine a few major cases of platform leadership and innovation challenges that companies face as markets, technologies, and competition evolve. Finally, we review some of the major remaining issues for future research on platforms and innovation management.
AU - Gawer,AR
AU - Cusumano,M
EP - 667
PB - Oxford University Press
PY - 2015///
SN - 978-0-19-874649-2
SP - 648
TI - 978-0-19-969494-5
T1 - Platforms and Innovation
ER -