ProfessorGeorgeYip

Business School

Emeritus Professor of Marketing and Strategy

Contact

g.yip Website CV

Assistant

Miss Donna Sutherland-Smith +44 (0)20 7594 1916

Location

298Business School BuildingSouth Kensington Campus

Summary

Publications

Citation

BibTex format

@article{YIP:1989,
author = {YIP, GS},
journal = {SLOAN MANAGEMENT REVIEW},
pages = {29--41},
title = {GLOBAL STRATEGY - IN A WORLD OF NATIONS},
url = {https://www.webofscience.com/api/gateway?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:A1989CA07600004&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=a2bf6146997ec60c407a63945d4e92bb},
volume = {31},
year = {1989}
}

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RIS format (EndNote, RefMan)

TY  - JOUR
AU  - YIP,GS
EP  - 41
PY  - 1989///
SN  - 0019-848X
SP  - 29
TI  - GLOBAL STRATEGY - IN A WORLD OF NATIONS
T2  - SLOAN MANAGEMENT REVIEW
UR  - https://www.webofscience.com/api/gateway?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:A1989CA07600004&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=a2bf6146997ec60c407a63945d4e92bb
VL  - 31
ER  -

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