BibTex format
@article{Hu:2016:10.1287/mnsc.2015.2160,
author = {Hu, M and Milner, J and Wu, J},
doi = {10.1287/mnsc.2015.2160},
journal = {Management Science},
pages = {867--879},
title = {Liking and following and the newsvendor: Operations and marketing policies under social influence},
url = {http://dx.doi.org/10.1287/mnsc.2015.2160},
volume = {62},
year = {2016}
}