MSc Strategic Marketing Online Offer Holders
We are looking forward to welcoming you to Imperial this Autumn.
As a result of the COVID-19 pandemic, and in order to ensure that your degree programme can be safely delivered, we are writing to update you on how the College is planning to support a safe return to study and on how we intend to deliver your programme in 2021-22.
Your programme would normally be delivered online with some on-campus attendance. Further details on the support available to you in your department are provided in the programme delivery section of this letter.
For any on-campus elements of your programme, you will be expected to adhere to the safety measures in place for the College. This may include expectations to undertake testing for COVID-19 and to report the outcome of this testing to the College. There is also the strong expectation that you will have been vaccinated against COVID-19, or that you will take this opportunity once in the UK, if vaccination is not available in your home country. Vaccination is free for everyone in the UK, including international students. The College’s COVID-19 vaccination guidance can be found at the link below.
By following the latest guidance we can all support the College community to stay safe and satisfy the UK government that we can continue with in-person on-campus activities, wherever possible.
If there is an escalation of the pandemic, then, in line with guidance from the UK Government, we may be required to temporarily suspend all on-campus activity. If this happens, in-person activities will be delivered to all students online, or as an online alternative, that delivers the same approved learning outcomes. No additional fees will be charged if the programme cannot be delivered within the advertised timeframe.
Details for your programme are set out in this communication.
Attendance and Delivery of On-campus Activities
As you can appreciate, it is not entirely clear what circumstances we will be working with for the coming academic year, but we are planning the delivery of your programme on the assumption that the majority of on-campus activities will be delivered on campus as planned. However, we understand that travelling to the UK for short periods of time might be problematic for some students. Our multi-modal delivery offers flexibility to students, allowing you to join live sessions remotely and in real time if you cannot be on campus for any reason. Your on-campus sessions will be offered in multi-modal format unless students or faculty are required to self-isolate, or online delivery provides a safer or more optimal learning experience.
In the event of a temporary suspension of on-campus activity due to an escalation of the pandemic, we will deliver all on-campus activities online or, if necessary and where appropriate, reschedule activities which cannot be delivered online later in the 2021-22 academic year.
For assessments that take place in the Autumn Term, or at the start of the Spring Term of the 2021/22 academic year, where there was to be an in-person on-campus written examination, these will be assessed by timed remote assessments, irrespective of whether there are restrictions in place or not. We may continue to deliver examinations by timed remote assessments where these are deemed the most appropriate method of assessment.
You will be required to follow the safety requirements put in place on campus and in all College buildings (including halls) to ensure we keep the campuses and the Imperial community safe and to mitigate the impact of the pandemic, particularly in our ability to deliver your degree programme and to offer you a full student experience.
There will be requirements and expectations placed on you and other members of the College community to follow the safety measures put in place by the UK government and national and local public health authorities. You can view our current guidance for our community on our website. This may vary once we begin the academic year, but is likely to include undertaking regular testing for COVID-19 and to report the results of this testing to the College, and an expectation that you will have been vaccinated against COVID-19 or that you will take up the opportunity once in the UK, if vaccination is not available in your home country. Failure to follow the safety measures and any reporting requirements may result in restrictions being imposed on the delivery of your degree programme and on your access to the wider student experience.
Your experience at Imperial goes beyond just your academic studies. With the impact of COVID-19, we aim to ensure that we are able to provide, enhance and facilitate all areas of your student experience in all eventualities. We identified key pillars of the wider student experience: academic experience; research culture and environment; amenities and accommodation; student community; wellbeing support; co-curricular activities and extra-curricular activities. Information on how we will deliver these, along with information on our Library Services and College-wide induction arrangements, considering current social distancing restrictions, as well as a full lockdown, are set out on our website.
At Imperial College Business School we aim to enable you to have an outstanding and interactive student experience, and to make connections across cultures and borders. We are dedicated to building our student community through networking, memory making events and other opportunities. We are committed to delivering these in person and online.
Delivery of your Programme of Study
The core departmental induction activities for your programme will take place in multi-modal format so students can also join online. These activities will be supplemented by some fully online activities. Further details will be provided nearer to the start of your programme.
Content of the programme
The College has reviewed the learning outcomes for your programme to ensure these can be taught and assessed in multi-modal format if required. No changes to the module learning outcomes will need to be made as a consequence of moving to this format.
We are not anticipating changing the term of when modules will be taught or assessed.
Programme Delivery 2021-22
All modules on your programme will be delivered fully online.
We are expecting to go ahead with on-campus activities in the next academic year with no social distancing in place unless the government guidelines change.
Should social distancing measures or a partial lockdown be in place at any time during the year, some lecture theatres may have a reduced capacity with fewer students in the classroom and more students joining online. This may be amended during the year depending on the Public Health advice from the UK government, and can be complemented with other activities on your programme. In the event of a suspension of on-campus activity, any on-campus teaching will be delivered fully online until the campus reopens.
It is expected that any projects on your programme will be delivered online.
Support for online learning
To access the content of the programme online, you will be expected to have access to a computer (comparable to the laptop we offer for loan; HP EliteBook 840 G7, i5-10310U processor, 16Gb RAM, 256Gb solid state disk, 14” HD screen, Windows 10 Pro 64, webcam; see https://www8.hp.com/h20195/v2/GetDocument.aspx?docname=4AA7-6811ENUC), reliable internet connection with a minimum of sustained 10 MBps down/upload speed and be able to use Microsoft Teams and Zoom.
Your College IT account will provide you with free access to the Office365 suite of tools, and further information about how to use Microsoft Teams is available at https://www.imperial.ac.uk/admin-services/ict/self-service/connect-communicate/office-365/apps/microsoft-teams/ .
Training and support for how to use other systems and software will be provided during the programme induction and through specific modules.
Length of the programme
We anticipate you will be able to complete the programme within the timescale previously advertised.
The cost of your programme will remain as advertised.
You will be expected to have access to a computer, webcam, microphone and to a reliable internet connection, and you will need to cover any associated costs for these. There are no other expected additional costs (beyond those previously advertised) to participate in the programme.
Imperial College Business School Careers will be delivering a full suite of Career Consulting and Employer Relations services with a combination of both on campus and online activity taking place.
Unless the government guidelines change, we will offer a variety of on-campus services including 1-1 appointments and group workshops. Meanwhile, online services will continue to be available for students who prefer that mode of engagement or where digital delivery has proven effective and has received positive feedback.
The majority of employer activity, including Careers Fairs and recruitment presentations, will take place online in Autumn 2021 though we aim to hold some on-campus activity where feasible.
Business School students also have access to events organised by Imperial College Careers Service who expect to deliver a full campus service in addition to some online provision, subject to government guidelines. Most of their employer activity will be online in Autumn 2021.
On site in-person activities will be delivered at the South Kensington campus, White City (Scale Space) and in some external venues such as the Royal Geographical Society (South Kensington) where relevant.
The entire Imperial College Business School team is looking forward to welcoming you this Autumn, and we applaud your commitment to your continued professional and leadership development and career advancement, in what are exceptional times.
Executive Director of Marketing, Recruitment, and Admissions
Imperial College Business School