Start up marketing

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At Imperial College Business School, there are several different programmes and many different possible career paths. However, even within my programme, there are many possible career paths. I have classmates that want to work with everything from consulting to investment banking and FMCG (to only mention a few). Luckily, there are also numerous different societies and clubs at Imperial. These give you an opportunity to get more involved in the different areas that you are most interested in.

A few weeks back, I went to an event that was hosted by two of these clubs/societies, the Entrepreneurship Club, and the Marketing and Digital Society. It was an event focusing on marketing for startups, and they had some really good guest speakers attending. We got more general knowledge about common mistakes startups make and important things to think about, from Startup Bootcamp. Furthermore, we were also told a very interesting story from one of the founders of Yoyo Wallet. He was talking about Yoyo Wallet’s initial approach to marketing, how it evolved, and his most important takeaways. Overall, it was a really interesting event which provided me with great insights that I know will be useful in the future. It is probably the best event I have been to here at the business school, and I will definitely do my best to remember the takeaways.

So my main point is that there are many events created by the different clubs and societies at Imperial, and it is up to you to decide how involved you want to be. Nevertheless, I believe that there is a club or society for everyone. There are career clubs and societies focusing on entrepreneurship, marketing, venture capital, finance, economics and many more. And if you are looking for more social activities or sports, you can find societies for that as well. As a student at Imperial College Business School, you have access to all of them.  

Take a look at all of the career clubs that are exclusive for the Business School, and all of the Imperial College Union clubs and societies that are open for all students at Imperial.

Viktor is studying our MSc Economics & Strategy for Business programme.

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Viktor Bertilsson

About Viktor Bertilsson

MSc Economics & Strategy for Business
There were many reasons for why I chose Imperial over other universities I held offers from. The two main reasons were the focus on the fusion of business and technology that Imperial offers, and the practical approach of the programme.