This page requires JavaScript for better user experience.

Business Model Innovation in a Digital World


Many companies in the developed world are facing maturity or stalled growth in their mainstream businesses. The question of how to leverage competencies into new growth areas is becoming increasingly urgent.

This programme is all about doing just that. It starts from the position that all industries evolve along life cycles and that those companies first to embrace a new cycle win the market.

But how do you make that move? We’ll focus on themes such as ‘the advantages and disadvantages of corporate incubators’, ‘what to expect from lead user projects’ and ‘upscaling pilots to mainstream businesses’.

By the end of the programme, you’ll have designed a roadmap for your company to develop innovative projects into thriving business units.

Who should attend?

  • Innovation Managers
  • Corporate Venture Managers
  • Champions of Innovation
  • Project Managers in Business Unit
  • R&D Staff


  • Insight in strategic industry cycles
  • Insight in business model innovation
  • Skills to lead projects over several budget rounds
  • Insights in innovation upscaling
  • What to expect from long term innovation
  • How to organise the company for strategic innovation
  • Restructuring of innovation process tools to match strategic innovation

Programme content

Innovation and Industry

  • Technological Innovation -> Business Model Exploration
  • Fast Follower Innovation -> Business Model Scaling
  • Innovation in Mature Sectors -> Business Model Innovation

Business Opportunities, Business Models & Firm Growth

  • Background:  Exploration & Exploitation in Organisations
  • Business Opportunity Identification: Case RFID
  • How to build Capabilities to Identify NEW Opportunities
  • Beyond Opportunities: Designing Innovative Business Models

Corporate Innovation & Corporate Venturing

  • Types of Innovation
  • Leveraging Innovation
  • Incremental Innovation
  • Business potential
  • NPV valuation
  • Real options

Innovation and People Networks

  • Why networks matter
  • Social capital
  • The power of networks
  • Building networks for change
  • Your network

The people side- how we actually make decisions for innovation

  • Behavioural Decision Making
  • Visual Effects
  • How to Improve Visualisation in Innovation Management


Programme key info

3 days
Imperial College Business School

What people are saying

Insightful. Well constructed with a stimulating peer group.

Head of L&DInstitute of Mechanical Engineers

An excellent course to broaden your thinking, while gaining insight into yourself, your business and the struggles of bringing innovation to life within an organisation.

Global DirectorTanner Pharma

Thought provoking whirlwind tour of many issues linked to innovation: industry, company, group and individual factors. Instructors are outstanding with grounding in new research and practical experience.

DirectorHay Group

Thought-provoking cases, real-world examples, dynamic discussions with cross-sector peers, useful frameworks to take back and apply to my business.

Strategy DirectorImagination

Download a Brochure now