Summer Term

April – September

ESB Applications bring the theory together to focus on practical application enabling graduates to really hit the ground running in their post-graduation careers.

Global Strategy

This course explores strategy within a global context. It explores the differences between international strategy and global strategy with an examination of the macro and micro drivers of globalisation. Our focus is also on the impact of globalisation, taking account of the strategic implications for organisations as well as the economic consequences at national level for governments.

Digital Economics and Digital strategy

The digital revolution, including the internet, is transforming business and consumer behaviour. This course will consider the economics of digitisation including industry dynamics, the impact on market structure, and network effects. From a strategic perspective, the course will focus on how digital technologies can be harnessed for competitive advantage; we will consider the digital value chain and the corresponding impact on business models.

Energy Economics and Strategy

The modern world has relied on plentiful supplies of cheap energy, but meeting our demand for oil requires the development of ever more inaccessible oilfields whilst mitigating climate change will require heavy investment in cleaner – and mostly more expensive – resources.  This course applies economic and strategic tools to the analysis of energy choices that organisations will face, and to the government policies designed to influence these.  The course will recognise the technological factors that influence economic outcomes and how market actors must take these into account.

Business Simulation

A week long simulation exercise designed to draw together the various aspects of the Programme and to test the student’s capacity to integrate the material and to apply it to a realistic situation.