This research focuses upon:

• Supporting new approaches to developing innovative products and materials.
• Development of tools, methods and process to support innovation and entrepreneurial thinking in startup and large manufacturing firms.

Example projects include:

• Corporate entrepreneurship in large manufacturing firms.
• Developing agile product development processes for manufacturing.
• Generating new materials and products (for example; an innovative feather based material, a model of stress based on sensor data to be embedded into product).