BibTex format
@article{McKay:2020:10.1371/journal.pone.0230050,
author = {McKay, A and Negi, NS and Murukutla, N and Laverty, A and Puri, P and Uttekar, BV and Mullin, S and Millett, C},
doi = {10.1371/journal.pone.0230050},
journal = {PLoS One},
title = {Trends in tobacco, alcohol and branded fast-food imagery in Bollywood films, 1994-2013},
url = {http://dx.doi.org/10.1371/journal.pone.0230050},
volume = {15},
year = {2020}
}