Imperial College London
Portrait Picture

Professor Eduardo B. Andrade

Business School

Professor of Marketing
 
 
 
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Contact

 

e.andrade Website

 
 
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Location

 

397BBusiness School BuildingSouth Kensington Campus

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Summary

 

Publications

Publication Type
Year
to

53 results found

Ferreira CM, Vieites Y, Goldszmidt R, Andrade EBet al., 2022, The effect of temporary deferrals on donor return: A 26-year assessment in a setting without retention activities, TRANSFUSION, Vol: 62, Pages: 1583-1593, ISSN: 0041-1132

Journal article

Jacob J, Vieites Y, Goldszmidt R, Andrade EBet al., 2022, Expected Socioeconomic-Status-Based Discrimination Reduces Price Sensitivity Among the Poor, JOURNAL OF MARKETING RESEARCH, Vol: 59, Pages: 1083-1100, ISSN: 0022-2437

Journal article

Neufeld LM, Andrade EB, Suleiman AB, Barker M, Beal T, Blum LS, Demmler KM, Dogra S, Hardy-Johnson P, Lahiri A, Larson N, Roberto CA, Rodriguez-Ramirez S, Sethi V, Shamah-Levy T, Strommer S, Tumilowicz A, Weller S, Zou Zet al., 2022, Food choice in transition: adolescent autonomy, agency, and the food environment, LANCET, Vol: 399, Pages: 185-197, ISSN: 0140-6736

Journal article

Goldszmidt R, Petherick A, Andrade EB, Hale T, Furst R, Phillips T, Jones Set al., 2021, Protective Behaviors Against COVID-19 by Individual Vaccination Status in 12 Countries During the Pandemic, JAMA NETWORK OPEN, Vol: 4, ISSN: 2574-3805

Journal article

Vieites Y, Goldszmidt R, Andrade EB, 2021, Social Class Shapes Donation Allocation Preferences, JOURNAL OF CONSUMER RESEARCH, Vol: 48, Pages: 775-795, ISSN: 0093-5301

Journal article

Petherick A, Goldszmidt R, Andrade EB, Furst R, Hale T, Pott A, Wood Aet al., 2021, A worldwide assessment of changes in adherence to COVID-19 protective behaviours and hypothesized pandemic fatigue, NATURE HUMAN BEHAVIOUR, Vol: 5, Pages: 1145-+, ISSN: 2397-3374

Journal article

Vieites Y, Ramos GA, Andrade EB, Pereira C, Medeiros Aet al., 2021, Can Self-Protective Behaviors Increase Unrealistic Optimism? Evidence From the COVID-19 Pandemic, JOURNAL OF EXPERIMENTAL PSYCHOLOGY-APPLIED, Vol: 27, Pages: 621-631, ISSN: 1076-898X

Journal article

Andretti B, Goldszmidt RB, Andrade EB, 2021, How changes in menu quality associate with subsequent expenditure on (un)healthy foods and beverages in school cafeterias: A three-year longitudinal study, PREVENTIVE MEDICINE, Vol: 146, ISSN: 0091-7435

Journal article

Ramos G, Vieites Y, Jacob J, Andrade EBet al., 2020, Political orientation and support for social distancing during the COVID-19 pandemic: evidence from Brazil, REVISTA DE ADMINISTRACAO PUBLICA, Vol: 54, Pages: 697-713, ISSN: 0034-7612

Journal article

Palmeira M, Andrade E, Sharifi S, Mao W, Jacob Jet al., 2020, The Influence of Arbitrary Breakpoints on Judgments of Maximum Output, JOURNAL OF CONSUMER PSYCHOLOGY, Vol: 30, Pages: 260-276, ISSN: 1057-7408

Journal article

Mittelman M, Goncalves D, Andrade EB, 2020, Out of Sight, Out of Mind: Usage Frequency Considerations in Purchase Decisions, JOURNAL OF CONSUMER PSYCHOLOGY, Vol: 30, Pages: 652-659, ISSN: 1057-7408

Journal article

Barros LSG, Zucco C, Andrade EB, Brogliato MSet al., 2020, From Visitors to Donors: How and Why Funding Rates Vary over Time in All-or-Nothing Noninvestment Crowdfunding Projects, JOURNAL OF THE ASSOCIATION FOR CONSUMER RESEARCH, Vol: 5, Pages: 117-127, ISSN: 2378-1815

Journal article

Ferreira CM, Goldszmidt R, Andrade EB, 2019, The short- and long-term impact of an incentive intervention on healthier eating: a quasi-experiment in primary- and secondary-school cafeterias in Brazil, 6th Workshop on Principles and Practice of Consistency for Distributed Data (PaPoC), Publisher: CAMBRIDGE UNIV PRESS, Pages: 1675-1685, ISSN: 1368-9800

Conference paper

Cohen JB, Eduardo B A, 2018, The ADF Framework: A Parsimonious Model for Developing Successful Behavior Change Interventions, Journal of Marketing Behavior, Vol: 3, Pages: 81-119

Journal article

Spassova G, Palmeira M, Andrade EB, 2018, A ratings pattern heuristic in judgments of expertise: When being right Looks wrong, ORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES, Vol: 147, Pages: 26-47, ISSN: 0749-5978

Journal article

Von Schuckmann J, Barros LSG, Dias RS, Andrade EBet al., 2018, From Slum Tourism to Smiley Selfies: The Role of Social Identity Strength in the Consumption of Morally Ambiguous Experiences, JOURNAL OF CONSUMER PSYCHOLOGY, Vol: 28, Pages: 192-210, ISSN: 1057-7408

Journal article

David IA, Krutman L, Fernandez-Santaella MC, Andrade JR, Andrade EB, Oliveira L, Pereira MG, Gomes FS, Gleiser S, Oliveira JM, Araujo RL, Volchan E, Braga Fet al., 2018, Appetitive drives for ultra-processed food products and the ability of text warnings to counteract consumption predispositions, PUBLIC HEALTH NUTRITION, Vol: 21, Pages: 543-557, ISSN: 1368-9800

Journal article

Mantovani D, Andrade EB, Prado PHM, 2018, The impact of goal (non)attainment on consumer preference through changes in regulatory focus, EUROPEAN JOURNAL OF MARKETING, Vol: 52, Pages: 637-655, ISSN: 0309-0566

Journal article

Mittelman M, Andrade EB, 2017, Product order affects consumer preferences for variety bundles, EUROPEAN JOURNAL OF MARKETING, Vol: 51, Pages: 869-884, ISSN: 0309-0566

Journal article

Padua Junior FP, Prado PHM, Roeder SS, Andrade EBet al., 2016, What a Smile Means: Contextual Beliefs and Facial Emotion Expressions in a Non-verbal Zero-Sum Game, FRONTIERS IN PSYCHOLOGY, Vol: 7, ISSN: 1664-1078

Journal article

Andrade EB, Odean T, Lin S, 2016, Bubbling with Excitement: An Experiment*, REVIEW OF FINANCE, Vol: 20, Pages: 447-466, ISSN: 1572-3097

Journal article

Andrade E, 2015, Consumer Emotions, The Cambridge Handbook of Consumer Psychology, Publisher: Cambridge University Press, ISBN: 9781316416167

Book chapter

Goulart M, da Costa NCA, Andrade EB, Santos AAPet al., 2015, Hedging against embarrassment, JOURNAL OF ECONOMIC BEHAVIOR & ORGANIZATION, Vol: 116, Pages: 310-318, ISSN: 0167-2681

Journal article

Lee CJ, Andrade EB, 2015, Fear, excitement, and financial risk-taking, COGNITION & EMOTION, Vol: 29, Pages: 178-187, ISSN: 0269-9931

Journal article

Andrade EB, 2015, Consumer emotions, The Cambridge Handbook of Consumer Psychology, Editors: Norton, Rucker, Lamberton, Pages: 90-121, ISBN: 9781107069206

Consumer researchers have often pondered the relevance of the research published in the field (Pham, 2013; Sheth, 1982). This concern is exemplified by the recent remarks of the editors of the Journal of Consumer Research: “We encourage the authors to ‘make it meaningful’ by being specific about the relevance of their work to particular audiences, including but not limited to fellow academics” (Dahl, Fischer, Johar, & Morwitz, 2014, p. iii). This chapter therefore begins with a simple but important question: Why should we care about consumer emotions? In other words, are consumer emotions relevant to our understanding of consumer psychology? Why Consumer Emotions Matter: Prevalence and Power The answer to the preceding question is a resounding “yes,” for two main reasons: prevalence and power. Emotions are ubiquitous in consumer-related contexts. Companies systematically try to induce emotional reactions in consumers through incidental (e.g., store ambience; Kaltcheva & Weitz, 2006) and integral (e.g., brands; Thomson, MacInnis, & Park, 2005) sources. Additionally, positive and negative emotions are present at every step of the consumer behavior cycle, from search (Teixeira, Wedel, & Pieters, 2012), to evaluation (Holbrook & Batra, 1987), to choice (Luce, Payne, & Bettman, 1999), to consumption (Chan, van Boven, Andrade, & Ariely, 2013), and finally, to disposal (Grasmick, Bursik, & Kinsey, 1991). Emotions are not only prevalent but also powerful. For instance, in comparing reason-based and feeling-based evaluations of advertising material, Pham, Cohen, Pracejus, and Hughes (2001) found that feeling-based evaluations produced faster and more consistent judgments and that they were better predictors of the number and valence of thoughts about the target. Feeling-based assessments have also been shown to override (a) the impact of magnitude (e.g., number of items) on evaluations (Hsee & Rottenstre

Book chapter

Mittelman M, Andrade EB, Chattopadhyay A, Brendl CMet al., 2014, The Offer Framing Effect: Choosing Single versus Bundled Offerings Affects Variety Seeking, JOURNAL OF CONSUMER RESEARCH, Vol: 41, Pages: 953-964, ISSN: 0093-5301

Journal article

Andrade EB, Claro DP, Islam G, 2014, Misestimating Betting Behavior: The Role of Negative Asymmetries in Emotional Self Prediction, JOURNAL OF GAMBLING STUDIES, Vol: 30, Pages: 859-878, ISSN: 1050-5350

Journal article

Chan C, Van Boven L, Andrade EB, Ariely Det al., 2014, Moral violations reduce oral consumption, JOURNAL OF CONSUMER PSYCHOLOGY, Vol: 24, Pages: 381-386, ISSN: 1057-7408

Journal article

Islam G, Claro DP, Andrade EB, 2014, Sequential Betting Behavior: A Test of Asymmetric Inconsistencies in Group Decision Making, PSYCHOLOGY & MARKETING, Vol: 31, Pages: 126-133, ISSN: 0742-6046

Journal article

Lee CJ, Andrade EB, Palmer SE, 2013, Interpersonal Relationships and Preferences for Mood-Congruency in Aesthetic Experiences, JOURNAL OF CONSUMER RESEARCH, Vol: 40, Pages: 382-391, ISSN: 0093-5301

Journal article

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