Imperial College London

DrStephenGreen

Faculty of EngineeringDyson School of Design Engineering

Principal Teaching Fellow
 
 
 
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Contact

 

stephen.green Website

 
 
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Location

 

1st floor teaching officeDyson BuildingSouth Kensington Campus

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Summary

 

Publications

Citation

BibTex format

@inbook{Green:2007,
author = {Green, ST},
booktitle = {Shaping the Future, 9th International Conference on Engineering & Product Design Education},
editor = {Bohemia and Hilton and McMahon and Clarke},
pages = {355--360},
title = {Westfocus Designplus: Learnings from a major cross disciplinary design, industry and academic network},
year = {2007}
}

RIS format (EndNote, RefMan)

TY  - CHAP
AB - Westfocus Designplus is part of a multimillion-pound Higher Education Innovation Fund initiative that consists of a consortium of Universities in West London with the overall aims of knowledge transfer and industry partnership [1]. Halfway through a four year programme, Designplus represents design interests and develops opportunities within its specific industrial and academic audiences. Two case studies are presented together with an overview of the evolving context of design networks and collaborative design practice from the perspective of Designplus’s work. The first case study is a practical collaborative design project between a medical equipment design and development company and Brunel University. This demonstrates interesting aspects of emerging practice in approaches to Intellectual Property (IP) and consultancy business models, user-centred design issues in health-care design and collaborative practice between multiple organisations. The second case study concerns establishing a significant new forum for exploring collaborative opportunities in the field of smart materials and wearable technology. These studies allow an evaluation of the broader strategic challenges and opportunities for design orientated industry–academia networks and projects. The findings relate to applying principles of brand management to strategic development planning within this field.
AU - Green,ST
EP - 360
PY - 2007///
SP - 355
TI - Westfocus Designplus: Learnings from a major cross disciplinary design, industry and academic network
T1 - Shaping the Future, 9th International Conference on Engineering & Product Design Education
ER -