Imperial College London

DrZeynepGurguc

Business School

Visiting Researcher
 
 
 
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Contact

 

+44 (0)20 7594 6491z.gurguc

 
 
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Location

 

Business School BuildingSouth Kensington Campus

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Summary

 

Publications

Publication Type
Year
to

10 results found

Coutellier Q, Gosnell G, Gurguc Z, Martin R, Muuls Met al., 2020, Consumer Driven Virtual Power Plants: A Field Experiment on the Adoption and Use of Prosocial Technologies

Working paper

Gürgüç Z, Learney RM, 2020, A dual model of ownership, Frontiers in Blockchain, Vol: 3, Pages: 1-6

The transparency and visibility engendered in Distributed Ledger Technology allows, for the first time, disparate stakeholders to agree on common resource existence, ownership, and rules of exchange, while keeping the coordination costs comparatively low with respect to earlier methods. This infrastructure can finally facilitate a self-organizing market mechanism, where people can decide upon the market rules themselves and potentially self-select into any particular marketplace dependent upon their personal beliefs and preferences. Reinventing the apparatus of the economy upon shared distributed infrastructure may finally allow the emergence of actual shared ownership, unlike the existing systems where short-term rentals or access-based consumption are often confused with sharing and social exchange.

Journal article

Spanaki K, Gürgüç Z, Mulligan C, Lupu ECet al., 2019, Organizational cloud security and control: a proactive approach, Information Technology and People, Vol: 32, Pages: 516-537, ISSN: 0959-3845

PurposeThe purpose of this paper is to unfold the perceptions around additional security in cloud environments by highlighting the importance of controlling mechanisms as an approach to the ethical use of the systems. The study focuses on the effects of the controlling mechanisms in maintaining an overall secure position for the cloud and the mediating role of the ethical behavior in this relationship.Design/methodology/approachA case study was conducted, examining the adoption of managed cloud security services as a means of control, as well as a large-scale survey with the views of IT decision makers about the effects of such adoption to the overall cloud security.FindingsThe findings indicate that there is indeed a positive relationship between the adoption of controlling mechanisms and the maintenance of overall cloud security, which increases when the users follow an ethical behavior in the use of the cloud. A framework based on the findings is built suggesting a research agenda for the future and a conceptualization of the field.Research limitations/implicationsOne of the major limitations of the study is the fact that the data collection was based on the perceptions of IT decision makers from a cross-section of industries; however the proposed framework should also be examined in industry-specific context. Although the firm size was indicated as a high influencing factor, it was not considered for this study, as the data collection targeted a range of organizations from various sizes.Originality/valueThis study extends the research of IS security behavior based on the notion that individuals (clients and providers of cloud infrastructure) are protecting something separate from themselves, in a cloud-based environment, sharing responsibility and trust with their peers. The organization in this context is focusing on managed security solutions as a proactive measurement to preserve cloud security in cloud environments.

Journal article

Gurguc Z, O'Connor J, Van Dam K, 2017, Reinforcing the social in Social Systems Engineering: Lessons learnt from smart city projects in the United Kingdom, Social Systems Engineering The Design of Complexity, Editors: GarcíaDíaz, Olaya, Publisher: John Wiley & Sons, Pages: 267-288, ISBN: 9781118974452

Furthermore, this book considers both technical, human and social perspectives, which are crucial to solving complex problems.

Book chapter

Cabrales A, Drouvelis M, Gurguc Z, Ray Iet al., 2017, Transparency is Overrated: Communicating in a Coordination Game with Private Information

Working paper

Mulligan CEA, spanaki D, Gurguc Z, Adams Ret al., 2017, Data Supply Chain (DSC): Research Synthesis and Future Directions, International Journal of Production Research, ISSN: 0020-7543

Journal article

Cabrales A, Drouvelis M, Gurguc Z, Ray Iet al., 2017, Transparency is Overrated: Communicating in a Coordination Game with Private Information

Working paper

Alberts G, Gurguc Z, Koutroumpis P, Martin R, Muuls M, Napp Tet al., 2016, Competition and norms: a self-defeating combination?, Energy Policy, Vol: 96, Pages: 504-523, ISSN: 1873-6777

This paper investigates the effects of information feedback mechanisms on electricity and heating usage at a student hall of residence in London. In a randomised control trial, we formulate different treatments such as feedback information and norms, as well as prize competition among subjects. We show that information and norms lead to a sharp – more than 20% - reduction in overall energy consumption. Because participants do not pay for their energy consumption this response cannot be driven by cost saving incentives. Interestingly, when combining feedback and norms with a prize competition for achieving low energy consumption, the reduction effect – while present initially – disappears in the long run. This could suggest that external rewards reduce and even destroy intrinsic motivation to change behaviour.

Journal article

O'Connor J, Gurguc Z, van Dam KH, 2016, Delivering Urban Transformation through Collaborative Frameworks: Future Cities in the UK, Publisher: Academy of Management, Pages: 17369-17369, ISSN: 0065-0668

Conference paper

Gurguc Z, Beugnot J, Øvlisen F, Roos Met al., 2012, Coordination failure caused by sunspots, Economics Bulletin, Vol: 32, Pages: 2860-2869, ISSN: 1545-2921

In a coordination game with Pareto-ranked equilibria, we study whether a sunspot can lead to either coordination on an inferior equilibrium (mis-coordination) or to out-of equilibrium behavior (dis-coordination). While much of the literature searches for mechanisms to attain coordination on the efficient equilibrium, we consider sunspots as a potential reason for coordination failure. We conduct an experiment with a three player 2x2x2 game in which coordination on the efficient equilibrium is easy and should normally occur. In the control session, we find almost perfect coordination on the payoff-dominant equilibrium, but in the sunspot treatment, dis-coordination is frequent. Sunspots lead to significant inefficiency, and we conclude that sunspots can indeed cause coordination failure.

Journal article

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