Imperial College London
Alternate

Professor the Lord Darzi of Denham PC KBE FRS FMedSci HonFREng

Faculty of Medicine, Department of Surgery & Cancer

Co-Director of the IGHI, Professor of Surgery
 
 
 
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Contact

 

+44 (0)20 3312 1310a.darzi

 
 
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Location

 

Queen Elizabeth the Queen Mother Wing (QEQM)St Mary's Campus

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Summary

 

Publications

Citation

BibTex format

@inbook{Vlaev:2011:10.1016/B978-0-12-381431-9.00024-3,
author = {Vlaev, I and Darzi, A},
booktitle = {Neuroscience of Preference and Choice: Cognitive and Neural Mechanisms},
doi = {10.1016/B978-0-12-381431-9.00024-3},
pages = {305--336},
title = {Preferences and Their Implication for Policy, Health and Wellbeing},
url = {http://dx.doi.org/10.1016/B978-0-12-381431-9.00024-3},
year = {2011}
}
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RIS format (EndNote, RefMan)

TY  - CHAP
AB  - This chapter describes a conceptual framework for population behavior change, which offers a novel perspective of how various constructs from diverse models and research domains link together. Goal-directed or planning systems are centeredin the prefrontal cortex, but may also subsume other mechanisms localized to the hippocampus and dorsomedial striatum. Control over decisions often transfers from goal-directed mechanisms to a habit-based system that controls both action habits and mental habits. Motivation is often defined as activation of goal-oriented behavior even though it may not involve an explicit model of the expected outcomes as in a goal-directed system. Many behavior change interventions focus on the way people think by providing information that, assuming rationality, uses persuasion to adopt a specific behavior and to train the skills needed to adopt this new behavior. A drug-positive result or failure to provide a scheduled specimen resets the voucher value back to an initial low value from which it could increment again.
AU  - Vlaev,I
AU  - Darzi,A
DO  - 10.1016/B978-0-12-381431-9.00024-3
EP  - 336
PY  - 2011///
SN  - 9780123814319
SP  - 305
TI  - Preferences and Their Implication for Policy, Health and Wellbeing
T1  - Neuroscience of Preference and Choice: Cognitive and Neural Mechanisms
UR  - http://dx.doi.org/10.1016/B978-0-12-381431-9.00024-3
ER  -
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