About the book
- The Smart Entrepreneur teaches you how to avoid typical pitfalls and make your business a success!
- The book uses a combination of real-life case studies and state-of-the-art academic research from authors with hands-on experience of venture coaching and developing start-ups. The book’s format is based on the flagship Innovation, Entrepreneurship and Design programme offered at Imperial College Business School.
- This practical and accessible guide will equip you with the essential building blocks to strengthen your entrepreneurial venture.
- Please click here for more information about the book.
About the authors
Bart Clarysse
Bart is a Professor of Entrepreneurship at Imperial College Business School in London and Gent University. He has over 15 years experience in coaching entrepreneurs and has been a co-founder of several start-ups himself. He is the Director of the Innovation, Entrepreneurship and Design Programme .
Sabrina Kiefer
Sabrina is a coach on the Innovation, Entrepreneurship and Design programme at Imperial College Business School, which uses the approach set out in this book. She has previously worked for Associated Press, Business Week and the Financial Times.
Join us for the book launch
The launch and networking event will be an opportunity to hear the authors speak about the book, listen to case study speakers, ask questions, and join a networking session. The book can also be purchased at a discounted price of £10.
Registration
Please register in advance. Click here to sign up