Join fellow alumni in Boston for an exclusive event with George Yip, Professor of Marketing and Strategy at Imperial College Business School.
This event is open to alumni and guests and is being kindly hosted by alumnus Oded Ben-Joseph (Biochemistry 1988) in his offices at Outcome Capital.
Professor Yip will speak about his research on innovation, specifically focussing on innovation in China.
His recent book, ‘China’s Next Strategic Advantage, From Imitation to Innovation’ was published by MIT Press in 2016.
His other research focuses on how multinational companies partner with startups for innovation in China and India, market shaping design innovation, and the role of global account plans in corporate strategy.
Following his presentation we invite you to stay for drinks, nibbles and networking with the local Boston alumni network.
Please register via Eventbrite.