Communicating your research and expertise to the public is a vital part of academia – informing and inspiring the public and highlighting the value of science in society.
Join us as we discuss the importance of promoting your research and how we can help you get the word out.
You will hear from:
- Professor Maggie Dallman, Vice-President – International, who leads Imperial’s societal engagement strategy
- Professor Mary Ryan, Vice-Provost – Research and Enterprise, who leads Imperial’s research and enterprise strategy
- Zoe Paxton, Director of Communications at Imperial
- Fiona Lethbridge, Senior Press Manager at the Science Media Centre.
In the session, they will cover:
- The importance of communicating your work
- What makes news and how to work with journalists
- Who the Imperial communications team and the Science Media Centre are
- How can we help you tell the story of your work.
This event is open to Imperial College London staff only. Attendance is in-person and online, please select an option when you book your ticket (you will receive joining details via email before the event).
The Science Media Centre is an independent press office set up by the scientific community to try to improve the accuracy of news media reporting of science. The SMC believes that scientists can have a huge impact on the way the media cover scientific issues, by engaging quickly and effectively with the stories that are influencing public debate and attitudes to science, and with the journalists who are writing them. The Centre’s objective is to ensure the public has access to accurate, measured and evidence-based information via the news media, and wants to help scientists have their say in the big stories of the day. They specialise in topics that are big news or controversial.