Module information for the next academic year is available below. Current academic year information is also available.
Entrepreneurship Online
Module aims
Module Outline:
Reading list
Session 01
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
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UN Sustainable Development Goals - Take Action for the Sustainable Development Goals
United Nations
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Global Development Hub
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Boosting global crop yields to end hunger
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Customer Discovery In the Time Of the Covid-19 Virus
Customer Discovery In the Time Of the Covid-19 Virus
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Why the lean start-up changes everything
Harvard business review Harvard Business School Press
Session 02
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Iridium Satellite Communications System (B)
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The discipline of innovation
Harvard business review Harvard Business Review
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The sources of innovation
Oxford University Press
Session 03
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
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The lean startup : how constant innovation creates radically successful businesses
Penguin Business
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Where to play : 3 steps for discovering your most valuable market opportunities
Pearson
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Business model generation a handbook for visionaries, game changers, and challengers
John Wiley & Sons, Inc.
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The Lean Canvas Diagnostic: Part 1 of 7 - Backstory
LEANSTACK
Session 04
Session 05
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
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Know Your Customers' "Jobs to Be Done"
Harvard business review Harvard Business Review
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Customer Jobs: Trigger questions
Session 06
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
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Pretotype It: Make sure you are building the right it before you build it right
Second Pretotype Edition,
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Rapid Prototyping Strategies. Academic Entrepreneurship for Medical and Health Scientists
Academic Entrepreneurship for Medical and Health Sciences
Session 07
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
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Experimentation works : the surprising power of business experiments
Harvard Business Review Press
Session 08
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Entrepreneurial Strategy: How to Formulate and Execute an Entrepreneurial Strategy and Gain a Competitive Advantage
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The startup owner's manual: the step-by-step guide for building a great company
1st edition, Wiley
Session 09
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Chapter 1: Accelerators: characteristics, trends and the new entrepreneurial ecosystem
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The unicorn's shadow : combating the dangerous myths that hold back startups, founders, and investors
Wharton School Press
Session 10
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The unicorn's shadow : combating the dangerous myths that hold back startups, founders, and investors
Wharton School Press