- Knowledge and understanding of a range of management and business practices from outside engineering and the ability to apply them effectively in an entrepreneurial venture, taking into account a range of industrial and commercial constraints;
- The ability to identify and extract commercial, business and reference information pertinent to the entrepreneurial venture and analyse this with computer software, where appropriate;
- An ability to apply relevant theories and concepts from management science in a reliable manner, taking into account their limitations, to support decision making in a new entrepreneurial business;
- The ability to identify, understand and evaluate both technological and commercial risks associated with a new entrepreneurial business and put in place appropriate management and mitigation measures;
- Their ability to design an innovative technology-based product, process or system as the basis for a successful entrepreneurial venture to satisfy a new customer or market need;
- Developing and providing indicative verification for a value proposition
- Effectively presenting an enterprise to investors
- Preparing an enterprise for launch
- Deploying marketing materials for a limited or full scale launch.
Description of Content
This module will cover the following items, topics and tasks:
The value proposition may be developed specifically for the module, and may build upon a previous project outcome (whether that be solo or group) or build upon industry placement experience (with the potential to include industry collaboration).