An innovative programme designed for the strategic marketers of tomorrow
MSc Strategic Marketing
MSc Strategic Marketing is a one-year, full-time programme that transforms recent graduates into future business leaders who understand marketing from a strategic perspective.
Drawing on our world-class marketing faculty and thought-leaders in strategy, entrepreneurship and technology, our programme provides a uniquely ‘Imperial College view’ of marketing — i.e., one where marketing fundamentals intersect with the latest in technology and innovation, and where marketing science is blended with data-driven decision making.
Our highly applied programme allows you to find solutions to real-world business challenges through lectures delivered by industry experts and includes a Marketing Consulting Project, Marketing Competition Plan or the option of a work placement.
Our London location and ongoing relationships with major employers provides the opportunity to meet and network with leading global organisations, and will help present yourself with confidence to the world’s top companies.
Brand Strategy speaker series
Anita Asiedu shares her learnings from the Brand Strategy module speaker series with the former Marketing Director of EasyJet, founding president of Swatch watches and a Marketing Director at Proctor & Gamble.
Turning your website into a digital asset: Part Two
Michael Pawlicki, MSc Strategic Marketing 2012 and co-founder and Ecommerce Manager at Asset.Digital shares his tips on using PPC advertising.
MSc Strategic Marketing students attend Women@Dior programme in Paris.
‘My path to Google’
2016-17 alumnus Adrian has secured a dream role at Google thanks to studying MSc Strategic Marketing.
Top ranked programme
QS Business Masters Rankings 2019
MSc Strategic Marketing is ranked 2nd in the world in the QS Business Masters Rankings 2019.
Strategic Marketing Summer School
We offer a short three week Summer School course (22 July – 9 August 2019) where you can get a taste of studying at Imperial.