MSc Strategic Marketing

Understand the science behind complex marketing strategy

Drawing on our world-class marketing faculty and thought-leaders in strategy, entrepreneurship and technology, our Master's programme provides a uniquely ‘Imperial College view’ of marketing — i.e., one where marketing fundamentals intersect with the latest in technology and innovation, and where marketing science is blended with data-driven decision making for business.

Available in two study modes our strategic marketing Master's programme is available as a one year, full-time programme, studied at our campus in London, or as a part-time, two year online programme, studied from anywhere in the world alongside your career.