MSc Strategic Marketing
(online, part-time)
24 months
£34,400
Online
An applied online strategic marketing programme to drive rapid career growth
In our fast-paced, data-centric world, possessing specialist digital and strategic marketing skills is more than a trend - it's a necessity across all sectors. Seize the opportunity to elevate your career and stay at the forefront of this rapidly evolving industry with our online, part-time MSc Strategic Marketing programme. Delivered via The Hub, our bespoke virtual learning environment, this online programme offers a structured learning journey to guide you through each module alongside your classmates.
Drawing on the collective expertise of our distinguished faculty members, the programme is highly interdisciplinary, combining disciplines such as technology, analytics, and innovation to challenge traditional thinking. You will examine strategic marketing fundamentals, explore a range of topics in advanced strategic marketing and strategy, and understand the critical role of technology as a marketing challenge and opportunity. Through experiential projects, you will have the opportunity to apply your learning within your current organisation or act as a consultant for another business, showcasing your leadership, managerial and strategic marketing skills in a highly applied context.
Study at a global top 10 university without interrupting your career
Programme content
Delivered via The Hub, our MSc Strategic Marketing (online, part-time) can be studied from anywhere in the world without interrupting your career. The knowledge and skills developed in the core modules will cement the grounding you need as a strategic marketing leader while electives will give you the opportunity to deep dive into concepts that will set you apart in the strategic marketing profession and take your career to the next level.
Please note, programme content is subject to change. Candidates that fail to successfully complete this degree are not entitled to a Postgraduate Certificate or Postgraduate Diploma.
Online pre-study modules
Pre-study modules are to be completed before the start of your programme via The Hub, our online virtual learning environment, to ensure you have the prerequisite knowledge needed to succeed and meet the demands of an ever-evolving labour market. These include primers in key areas including Maths, Data Analysis, Study Skills, Marketing Fundamentals and Plagiarism Awareness. These modules do not contribute to the calculation of the final award but are designed to provide students with a common base of knowledge before starting the programme.
Induction week
The programme induction week is one of only two periods of on-campus activity during your programme and allows you to fully immerse yourself in the Business School experience and meet your cohort. We strongly encourage you to attend on campus in London if at all possible.
Applied Strategic Marketing
The growth in collaborative business models, digital innovation and structural shifts in developing markets have accelerated in recent years. To succeed in today’s fast-changing global marketplace, marketing leaders need to deliver winning strategies that engage consumers, accelerate new market success, outperform competitors and embrace disruptive economic models.
This module will teach you the skills to understand shareholder interests and the levers available to drive growth and profit. You will be able to deliver outcomes using practical, applied techniques used by strategy and marketing consultants and industry professionals alike. By drawing on contemporary examples, you will gain the tools to solve a growth challenge. Bring on disruption – you will be ready for it.
Consumer Behaviour
When, why and how do people buy (or not buy) a product? When you stop to think about it, product decisions are made every day, some with or without much thought. Successful marketing leaders develop a core understanding of how their current and prospective customers are driven by psychological factors and react to marketing activities.
In this module, you will develop an in-depth understanding of consumer behaviour through the cutting-edge ideas that are gaining prominence in academia. You will apply these key concepts to develop and evaluate marketing strategies to ultimately predict and change consumer behaviour. Learn via case discussions, guest lectures, experimental demonstrations and projects.
Digital Marketing
Digital media and the Internet have had a huge impact on marketing practice in recent years, dramatically changing how marketers communicate and interact with consumers, as well as what consumers expect from their relationship with a company. As digital technologies continue to develop in terms of speed, availability and functionality, marketing strategies need to be integrated with digital and interactive tools and practices.
In this module, you will learn how to utilise the latest tools and technologies to identify new opportunities for strategic marketing and analyse online customer behaviour. Search optimisation, paid search, mobile marketing, social media, online advertising, email marketing and e-CRM– you will develop a firm grasp on all of these digital tools. Applying these skills to real examples, you will be able to integrate digital marketing into a communication and marketing plan and unlock a greater level of customer value.
Finance & Pricing Strategy
For marketing practitioners to climb up the organisational hierarchy, they need to understand and influence key financial organisational decisions. This module deals with two key financial aspects: first, how to price products and services strategically, and second, understanding critical topics in financial management from a marketing point of view.
In the finance component of the module, you will look at the reasons why marketers need to understand key financial measures. The pricing part of the module will provide you with an overview of the factors that need to be considered when setting prices, and how to develop pricing alternatives. Effective financial management and integrating pricing decisions back into the marketing mix can support the strategic objectives of the organisation as a whole. You will be able to improve cross-function communication, maximise strategic influence within the firm, and become a more effective marketer and leader.
Marketing Analytics
Today’s marketing is not just an art; it requires the use of data and quantitative approaches to support marketing strategies in rapidly changing offline and online environments. This module will equip you with the skills to evaluate marketing strategies by measuring effectiveness and profit generation. You will develop a complex understanding of how to derive insights from data using models and tools, including digital analytics tools for web and social media, and advertising and campaign metrics.
Taking a very hands-on approach with real datasets and cases, you will learn how best to apply these analytical techniques to effectively understand customer needs. The goal is not to be a statistician, but to equip you with analytical thinking and a set of applied quantitative marketing skills so that you are best prepared to succeed in the workplace.
Market Research
Market research is vital to making informed decisions and formulating effective marketing plans. This module examines problem formulation, research design, data collection, data analysis, and interpretation of market research results. You will gain the practical skills to design, analyse, interpret and critically evaluate market research studies. This is an important skill for an integrated marketing strategy – market research complements marketing analytics and big data analytics to help solve business problems.
Services & Customer Relationship Management
The profitability of a business increasingly depends on two factors: its ability to build and sustain strong relationships with customers and other key stakeholders, and the quality of the services it provides customers. Relationship management is critically important in any industry and is an essential skill for you to master as a marketing professional.
This module equips you with the skills to manage relationships for superior financial performance – focusing on relationships with external customers – consumers, buyers, agents – and internal customers – employees, colleagues, different functional areas and departments. You will gain powerful insights, best practices, and the latest ideas on how to manage relationships for profit, how to sustain trust and loyalty over time, and how to deliver outstanding customer service quality. Using CRM technology, you will discover best practices and innovations in loyalty and service management.
Strategic Brand Management
Firms are increasingly becoming aware that one of their most valuable assets is the brand associated with their products and services. Companies must create strong brands that deliver customer value and maintain and enhance the strengths of those brands over time. So, what is the magic formula behind a successful brand?
In this module you will identify the anatomy of strong brands. Using case studies, you will be able to build, measure and manage brands over time, and discover how to leverage elements of marketing communications to build and strengthen brand equity. This is not just relevant to you as a future marketing leader, but something that sits on the boundary between the firm and the external environment. Brand management is a management imperative – and you can lead the way.
Strategic Market Management
To excel as a senior level marketer, you must possess a clear understanding of the concepts needed to craft and execute strategy, along with sound knowledge of how to apply financial and operational principles. This module will introduce you to frameworks and real-world examples in marketing strategy, including future thinking, sustainable design, creation of new markets and the diffusion of innovation as key topics.
Equipped with the skills to formulate and execute market-relevant and financially sound strategies for an organisation, you will be able to take an overall view of its future direction and the potential hurdles it faces. Case studies will help to sharpen your skills in identifying strategic challenges for a range of different companies, and to evaluate the options open to senior marketing managers in these contexts.
Brand Experience Design
In this new era of marketing, your brand is defined by those who experience it. Firms are increasingly becoming aware that one of their most valuable assets is the brand associated with their products and services, and that they need to manage the entire brand experience to obtain a competitive advantage.
This module is concerned with building, measuring and managing brand experiences over time. You will learn how to leverage advertising and the other elements of the marketing communications mix to build and strengthen the brand experience. Through learning key theories and concepts pertaining to the brand experience design and management, you will develop the tools to apply a strategic approach to the design, management, and measurement of brand experiences.
Business Analytics
Managers are faced with a wealth of data. This module is about turning that data into actionable insights, leading to well-informed decisions for complex business problems.
We show how to build a model of the business situation that recognises its essential features and takes account of uncertainty. These models can be used first to understand what is happening, second to predict what will happen, and finally to make good management decisions, that take into account risks arising from management actions.
Throughout the module we will use Excel spreadsheets– so that you will build your skills in this area. The applications are multi-disciplinary with links to finance, marketing and operations.
Customer Analytics and Engagement
Customers are the most valuable assets of a firm. Many firms have a staggering amount of data on their customers' browsing and buying behaviour, but only few of them have the expertise to use such information and guide their customer engagement strategies. Blending theory with practical examples and case studies, this module aims to (i) provide an overview of key areas in customer engagement and (ii) deliver a set of analytical tools for effective customer management. Students will learn how to use a series of marketing frameworks and data analytics to make informed decisions and influence customers hearts, minds and sales.
This elective will be available for the September 2022 intake of students on MSc Strategic Marketing (online, part-time).
Data Visualisation and Analytics
The module prepares students to visualise and analyse data, and to use analytical and data-driven approaches to make sound management decisions. The module introduces several tools for data manipulation and visualisation, including Excel, Tableau and SQL, with an emphasis on how to ask insightful business questions and analyse data interactively.
Effective Crisis Management
When we hear “crisis management,” we think of global scandals, business disruptions and tragedies. Leaders need to be prepared for those acute incidents, but also for serial challenges, chronic issues, and for smaller, but still significant, threats to brand reputation, employee morale, and shareholder value. This is not just a concern for an organisation’s PR function, no matter where you work in your future career, you will have to effectively manage a crisis at work.
This module will develop the skills to explain, evaluate, describe and appraise crisis management through the temporal phases of crisis: before, during, and after. Learning from the common mistakes in real case studies, you will develop the best crisis management practices, as well learn the financial considerations and realities when in crisis.
Technologies in Marketing (online)
The business world is evolving rapidly through the use of digital marketing, mobile and social media to reach target audiences. Emerging technologies such as virtual reality, augmented reality, artificial intelligence and the “Internet of Things” offer businesses the unique opportunity to differentiate in a highly competitive brand market by creating immersive experiences for their customers.
In this module, you will get an understanding of the trends and technologies that are likely to disrupt the marketing world and business at large. Delve into tools and techniques that can be used to utilise new technologies within the core development of strategic marketing of businesses.
Integrated Marketing Communications
Digital technology and the rapidly growing number of media types are not only transforming how brands can interact and communicate with their stakeholders. They are also reducing the effectiveness of many traditional one-way communication methods and media which expose consumers and clients to a plethora of marketing messages. While brands used to be influential cultural engineers, social media has enabled consumers to be the dominant cultural innovators. This requires brands to rethink their marketing communications strategies, including the mix of push and pull communications.
This module will give you a solid understanding of the role of and mix of integrated marketing communications and corresponding challenges. You will apply knowledge learned in your core modules to navigate the complex and challenging task of creating integrated marketing communications.
Machine Learning Applications in Marketing
As data has become one of the most important forces shaping all the business fields now, firms are increasingly seeking marketing experts with sufficient technical background to make effective data-driven marketing decisions. This module takes a very hands-on approach with real data sets and cases, exposing you to a range of digital marketing problems dealt with various analytical tools, including machine learning. The goal is to equip you with analytical thinking and a set of applied quantitative marketing skills so that you are best prepared to succeed in the workplace. The module is practically focussed, and the extensive use of case studies will help you understand the big-picture of marketing analytics.
How Brands Grow, and Why They Decline!
This module exposes students to the evidence of how brands grow (and decline) and reveals the metrics that matter when aiming to build bigger and more profitable brands. Over fifty years of research based on buying behaviour data has been sourced from over 170 categories of goods and services from across the world which includes over 3,000 brands. This has revealed ‘law like’ patterns in customers’ buying behaviour that apply to both B2C and B2B businesses and from products to services. These law like patterns also apply to start-ups and new entrants into established categories.
Students will learn to look for these patterns in data (which may not be obvious); learn what these ‘law like’ patterns are and why they are important; which marketing metrics they give rise to, and what the strategic implications are for brands and for businesses as a whole.
Strategic Marketing Innovation
Great marketing requires great innovation and innovation is a skill that can be taught. This module explores fundamental and cutting-edge innovation concepts, principles, ideas and theories. You will be exposed to and explore the latest thinking in service design and innovation tools, as well as effective innovation management strategies.
Learn how solutions can be designed and brought to market for products and digital services, as well as develop the skills to appraise a business’ future market orientation, willingness to cannibalise, asymmetric incentives and management of risk. Learn this by examining case studies of marketing innovation efforts that have failed vs succeeded.
Sustainable Marketing
Sustainability is not just a buzzword. It is a rapidly evolving concept beyond the financial performance of firms. It emphasises marketing’s role in the welfare of the world’s other stakeholders and institutions. More specifically, sustainable marketing is a major area of social marketing – marketing for the public good.
This module develops a general management viewpoint in planning and evaluating sustainable marketing decisions, from both strategic and tactical perspectives. By appraising the global challenges for sustainable products and corporate actions, you will develop the skills to create and launch a sustainability marketing plan.
Alternatively, if you wish to pursue a doctoral programme after your Master’s, you can opt to undertake the Individual Research Project (IRR).
Work-Based Project
The Work-Based Project will help widen your strategic portfolio and demonstrate your marketing expertise by applying problem-solving techniques to a complex strategic marketing challenge. You will develop your skills by addressing a real strategic marketing project from inception to completion. The Work-Based Project can be completed at your current organisation or you can work as a consultant for another company.
This is the perfect opportunity to draw upon the knowledge and skills you have learned in other modules on the programme. You can elect to do the project for your current organisation, or as a consultant for another company. You will create an evidence-based and action-focused set of recommendations which the client organisation can implement in its future strategies.
Case study
This elective can be taken as an alternative to the Work Based Project and allows you to identify a company facing a current strategic marketing challenge and provide a background to that organisation. You will present and discuss the marketing issue at hand, and outline alternative courses of action, drawing on primary and secondary data and relevant marketing concepts and tools covered in the entire programme.
Applied Strategic Marketing Report
The Applied Strategic Marketing Report is a 5,000-word unsupervised report on a relevant strategic marketing topic. You will be able to choose from a number of report titles which reflect marketing issues and trends discussed throughout the programme.
Individual Research Report
Students wishing to study a doctoral programme may take a doubly weighted Individual Research Report, with approval from the Academic Directors. This constitutes a small piece of research, with an analytical focus, that presents a major opportunity for you to revise and integrate what you have learned on the MSc programme so far. It will also allow you to demonstrate that you can apply your theoretical knowledge to a real-world context.
You will need to secure a relevant supervisor to be considered.
Global exchanges
The optional Global Exchanges programme allows you to increase your international exposure and build your network by taking advantage of specialised electives at one of our partner schools.
Please note, this module will require you to pay additional costs.
Admissions
Applications for 2025 entry are open.
Discover our admissions process for the MSc Strategic Marketing (online, part-time) including entry requirements, how to apply and key dates and deadlines.
This programme is highly competitive, so early application is advised; this will put you in a stronger position to be considered for a scholarship, and provide access to exclusive admitted students events.
Fees and funding
Choosing to pursue a Master's is one of the most important decisions you will make and is a substantial investment in yourself.
Many of our students fund their studies through multiple funding sources. We offer a wide range of awards, including a number of scholarships to the most talented applicants. We’ve also provided information about the different financing options available to you.
Your online learning experience
The programme has been designed for online delivery via The Hub, our bespoke virtual learning environment, allowing everyone to contribute to a learning experience that places engagement and technology at the forefront.
As an MSc Strategic Marketing (online, part-time) student, we recommend a minimum of 20-25 hours of study for a typical week, depending on your pace of study and academic goals. This will include recorded and live lectures, reading, assignments, group discussions and activities, case studies, projects, and Careers support. The majority of core and elective modules are 10-week learning journeys and typically include four live (synchronous) sessions – some delivered by faculty and some delivered by teaching assistants.
What our students say
“I have been very impressed by how current the material is in the modules. Marketing is an ever-changing field, so it’s great to see the content being regularly revised to keep up with, and even get ahead of, this evolution. On a similar note, I appreciate that the programme team regularly asks for feedback to continually enhance the programme.”
Class of 2023-25
Meet the classMasters' Open Day
26 October 2024
10.00 - 15.00
South Kensington campus
Discover what it's like to study at Imperial College Business School – join our Masters' Open Day! Choosing a Master's programme is an important decision and visiting the South Kensington campus at an open day will provide you with insights into our diverse variety of Masters' programmes.
Next Steps
Career impact
At Imperial College Business School, your career is our priority. We have a dedicated Careers team that is committed to helping you achieve your personal and professional goals. With close links to industry and a busy calendar of events, workshops, and personal development programmes, you will be prepared to enter a highly competitive recruitment market.
Employment outcomes below refer to MSc Strategic Marketing (on-campus, full-time) class of 2022.
employed within six months
employed in UK
employed in FMCG/Luxury Goods/Retail
What our students say
“I have always had a keen interest in branding, specifically in the FMCG sector. Since applying to Imperial, I have had my heart set on working within brand management in an FMCG company. Towards the end of my first term, and with the guidance of Imperial’s exceptional careers consultants, I was offered a work placement in London at P&G for brand management, which I accepted.”
Meet your faculty
Our faculty are specialists in their respective fields. They have international research reputations, consult for some of the top businesses in the world and are often asked by the media to give academic insight on a wide variety of topics.
Omar Merlo
Andreas Eisingerich
James Eteen
Start your journey today
Frequently asked questions
All applications to our postgraduate programmes are made online – we do not accept paper applications. Please refer to the ‘How to apply’ section of each programme page to see what documents you are required to submit with your application and to view the selection process.
All of our programmes are academically rigorous and include a quantitative component so all candidates are expected to be familiar with a basic level of mathematics before the start of the programme. The quantitative experience statement provides an opportunity to demonstrate this to the selection committee.
In the quantitative experience statement, you need to list up to five of the most quantitative modules or elements of your studies to date. You should list the main topics of study (eg: algebra, probability etc) as well as the level of study (eg: high school, undergraduate degree, short course etc) as this will allow the selection committee to have an understanding of your quantitative experience to date.
Quantitative experience is a key selection criterion for our more quantitative programmes (MSc Finance, MSc Finance & Accounting, MSc Financial Technology, MSc Investment & Wealth Management, MSc Risk Management & Financial Engineering, MSc Business Analytics, MSc Climate Change, Management & Finance and MSc Economics & Strategy for Business) so please be sure to check the entry requirements for your programme of interest to ensure your background is sufficiently quantitative. For other programmes, candidates are advised to review both the programme content and the pre-study modules to see what the numerical content of the programme includes before they submit an application.
Yes, you can. Our finance programmes at Imperial College Business School are highly rigorous, and our students are required to have a high level of quantitative skills. If you are considering applying for a programme within our finance Master’s portfolio, we advise you to take our online maths test to test your quantitative ability and determine if you are suitable to apply for the programme.
Please note, this maths test is most relevant to candidates considering the MSc Finance, MSc Investment & Wealth Management, MSc Financial Technology and MSc Risk Management & Financial Engineering programmes.
You can apply to be considered for one programme each year. We will take your areas of interest and eligibility into account when considering you for alternative programmes.
While it is not compulsory to submit the results of an approved English language test with your application, it is strongly encouraged and will add weight to your application if you are able to show that you have met the language requirement prior to applying. You can find detailed information regarding the Business School’s language requirements and the tests that we accept here.
As part of your application, you will be asked to provide the contact details of two referees. Your referees will be contacted by email once you have completed and submitted your application, and the email will contain instructions on how they can submit your reference via our application system.
Please ensure that each reference letter that is submitted has been sent from an academic or professional email address. We cannot accept references sent from personal email addresses, such as Gmail, Hotmail, 126, 163, Sina, QQ, and Yahoo.
Our electronic application service is provided by an external provider, so there may be a delay before the receipt of your references is confirmed on your student application account.
If you receive confirmation that your references have been received but this still isn’t confirmed on your account a week after receiving the confirmation, please contact the Central Admissions team at business.admissions@imperial.ac.uk.
If you submit a complete application by the stated round deadline, we will ensure you receive an outcome by the corresponding decision deadline. However, if your references are delayed, this may affect our ability to process your application and provide a decision on time. If your references are delayed by more than five working days, we may not be able to guarantee a decision by the deadline.
If you have received confirmation that your references have been submitted but this is not reflected in your account after a week, please contact the Central Admissions team at business.admissions@imperial.ac.uk.
Yes. As part of the selection process, shortlisted candidates for our MSc programmes will be invited to complete an interview. Interviews are conducted through Kira Talent, our video interview platform, which you can access online to record and submit your answers.
The interview process typically takes about 20 minutes and does not require extensive preparation. It aims to supplement your written application by providing a further opportunity for you to articulate your suitability for your MSc programme of choice through questions about your previous experience and future aspirations.
If you are invited to submit a video interview, you will be sent details of how to access and use the Kira Talent online interview platform.
Once you have created an account, you will be asked a series of questions, to which you can record your answers as short videos and submit them online.
Please make sure that the invitation doesn’t go to your junk mail by adding kiratalent.com to your list of safe senders. You must complete your online interview by the deadline stated in the email. If the email has gone into a junk, spam, or clutter folder in your inbox, we will not be able to rearrange a new interview for you, and your application will be considered for withdrawal.
Please note: our video interviews are conducted via the Kira Talent platform. As Kira Talent is an independent third party service provider with their own terms and conditions of service and privacy policy, please familiarise yourself with these and ensure you are happy with them before proceeding to use the Kira service and platform.
For all MSc programmes, you can normally expect to receive a decision within 6-8 weeks of having submitted a complete application. Please keep in mind that during busy times and/or where documents are missing from an application, this time may increase.
When an offer is submitted by the Business School, the Central Admissions need to make a number of final checks before it can be formally approved. These may include an additional review of an applicant’s academic background or ensuring the references we have received are valid. Until you have received confirmation of the official offer via the College’s applicant portal, please do not arrange accommodation, book flights or decline any other offers you may be holding. The majority of offers are successfully approved by Central Admissions and you will be able to see full details of your offer conditions once your official offer has been confirmed.
Unfortunately, we are unable to confirm when you will receive a decision on your application but we will be in touch via email as soon as there is an update. Please be aware that you do not need to provide any additional information unless you think that this will add significant weight to your application (e.g. updated transcripts, relevant internships, English language results).
Please email your programme admissions team if you would like feedback on your application. Please note that whilst limited feedback can be provided, the decision of the academic selectors is final and it will not be possible for your application to be reconsidered.
We are unable to assess eligibility before an applicant applies as the academic selection committee needs to review a full application before any decision can be made. Please check the specific entry requirements of the programme you are interested in studying along with our international entry requirements. If you feel you meet our entry requirements you can apply online.
In addition to the guidance available on our website, we also hold regular information sessions both online and on-campus throughout the year where we would be happy to discuss your suitability in more detail.
We accept a wide range of international qualifications for postgraduate study at Imperial.
We've provided general guidance in the country and region index on how qualifications awarded by public institutions overseas may satisfy our minimum academic admission requirements.
We review our requirements annually. Updates usually happen in September each year before the next academic year of entry.
If your country or region is not listed, please contact the relevant Admissions team for further information.
The majority of the MSc programmes require a minimum of an Upper Second Class Honours degree (or international equivalent) to be admitted. While work experience can add weight to an application, this would not be considered in place of meeting the academic requirement, regardless of how lengthy the experience has been.
The exceptions to this are MSc Global Health Management, MSc Business Analytics (online delivery, part-time), and MSc Strategic Marketing (online, part-time). Please refer to the programme’s entry requirements for more detailed information.
We may consider candidates applying to MSc Business Analytics (online delivery, part-time) with non-traditional qualifications and backgrounds, on the basis of highly relevant work experience or demonstrated interest.
The Business School does not offer pre-sessional English courses or accept attendance of a pre-sessional English course as a means of meeting the English language requirement.
Yes, you can. You can pay your tuition fees in either one or two instalments payable at the start of term, or at the start of term and February, respectively. If you pay in instalments there will be a 2% surcharge of the total amount added to your first instalment. You would be asked to select a payment schedule during the offer acceptance process. Please contact the Student Finance Team if you have further questions about this process.
Yes, we offer a 10% bursary on programme fees to successful candidates with an undergraduate degree from Imperial awarded at a minimum of upper second class, or Master’s degree awarded with a minimum of Merit. In order to be considered for this bursary, you must submit your application by the scholarship deadline.
If you are being sponsored by an organisation that will be responsible for paying your tuition fees, you must provide acceptable proof of the award.
Satisfactory evidence of sponsorship is usually regarded as an original, dated, and duly authorised letter from your sponsor on headed paper that includes the following:
- Your name and College Identifier Number
- The programme for which you have been offered a place
- The amount of fees that will be paid by your sponsor
- The address to which the invoice should be sent
- Any Purchase Order Number required
- Confirmation that the fees will be sent directly to Imperial College
Sponsorship letters should be posted to: MBA Admissions team, Imperial College Business School, Imperial College London, South Kensington Campus, London, SW7 2AZ
All candidates who submit an MSc application before the scholarship deadlines (listed on our website) and receive an offer for one of our programmes will automatically be considered for scholarship(s) relevant to their programme, providing they do not have additional criteria such as a video submission. You can be considered for multiple scholarships at the same time.
Additionally, there are a number of cross-programme awards and programme specific awards also available. Please check on the scholarships page on your programme of choice for eligibility and entry requirements.
Find out more information about our Strategic Marketing (online, part-time) scholarships.
Your CAS number holds information about the programme you will study and if you have paid any fees. You will not need a formal letter from the College confirming your offer status for your visa appointment.
For more information about what you will need, see the UKVI website.
If you need any advice about your visa please contact the International Student Support team. Most information can be found on the International Student Support website.
We will start to issue CAS numbers from April. The details of your CAS will appear on your My Imperial record after you have met all the conditions of your offer. Please note that you will need to upload a scanned copy of the photo page of your passport and current visa (if you have recently completed a degree in the UK), before your CAS can be issued. Please upload these documents to the ‘Passport/visa’ section of your My Imperial account.
Once your CAS is ready, you will receive an email confirming that it has been uploaded onto your My Imperial account. If you log into My Imperial you will be able to find your CAS number and the details that have been included in your CAS.
Please note that we cannot provide you with a CAS if you have outstanding conditions on your offer. Please ensure that you allow enough time to meet your conditions and apply for a visa before the start date of your programme of study.
The Business School holds online information sessions throughout the year to give you the opportunity to learn more about the programmes from the Programme Director, current students and alumni. Please refer to the meet us page to find out when the next event is being held for your interested programme(s).
The Business School is located on the South Kensington campus of Imperial College London. Please refer to the location page for our address and guidance on how to get here.
Many students choose to live in private rented accommodation whilst attending the Business School whilst others choose to book accommodation through GradPad. Please refer to the accommodation page for more information regarding the different types of accommodation available to you.
Please note that before you contact us you should also check information on the relevant pages on the Business School or College website. If your question isn’t answered, please contact the appropriate team below.
General application queries
Admissions Team
business.school@imperial.ac.uk
Deposit and tuition fee invoice queries (including refunds)
To check if your payment has been received
Tuition Fees Team
tuition.fees@imperial.ac.uk
+44 (0) 20 7594 8011
To check if your documents have been received
Queries regarding your CAS number
Central Admissions
business.admissions@imperial.ac.uk
+44 (0) 20 7594 7258
Career-related queries from admitted students
Careers Team
icbs.careers@imperial.ac.uk
+44 (0) 20 7594 9617
Visa and immigration queries
International Student Support
+44 (0) 20 7594 8040
Accommodation queries
accommodation@imperial.ac.uk
+44 (0) 20 7594 9444
General student information and advice
Student Hub
student.hub@imperial.ac.uk
+44 (0) 20 7594 9444
Advice on budgeting and London living costs
Advice on external scholarships
Student Financial Support
student.funding@imperial.ac.uk
+44 (0) 20 7594 9014
If you’ve submitted your application but haven’t received your CID number
Registry Systems
registry.systems@imperial.ac.uk
Password or technical issues with your Imperial Gateway account
IT Service
deskservice.desk@imperial.ac.uk
+44 (0)20 7594 9000
Almost all of the MSc programmes we have available are 12 month, full-time programmes. The only exceptions are our MSc Business Analytics (online delivery, part-time) and MSc Strategic Marketing (online, part-time) programmes, which are available on a part-time basis.
Yes, we offer an Economics, Finance and Data Science Bachelor's degree, as well as a range of courses at undergraduate level:
- BSc Economics, Finance and Data Science
- BPES Programme
- Joint Honours and Intercalated BSc Programme
- Summer School Programme
My online learning experience as a MSc Strategic Marketing (online, part-time) student
Katarina Milović, an MSc Strategic Marketing (online, part-time) student, highlights how online learning has empowered her to confidently pursue her career goals.
Choosing Imperial's MSc Strategic Marketing (online, part-time)
Karolina Ruiz Rogelj, a MSc Strategic Marketing (online, part-time) student, shares her motivations for studying the programme, as well as her favourite aspects of the programme throughout her first term.
Meet the Management Masters’ class of 2023-24
Meet the Management Masters’ class of 2023-24. This class is embarking on an exciting journey, poised to cultivate the skills necessary to excel as future business leaders and have careers in prominent global organisations.