| Authors | Title | Journal | Volume | Publication Date |
|---|---|---|---|---|
| Seiler, S., Tuchman, A., Yao, S. | The Impact of Soda Taxes: Pass-Through, Tax Avoidance, and Nutritional Effects | Journal of Marketing Research | Volume 58, pp.22-49 | February 2021 |
| Herzog, W., Hattula, J.D., Dahl, D.W. | Marketers Project Their Personal Preferences onto Consumers: Overcoming the Threat of Egocentric Decision Making | Journal Of Marketing Research | Volume 58, pp.456-475 | June 2021 |
| Sun, X., Foscht, T., Eisingerich, A.B. | Does educating customers create positive word of mouth? | Journal Of Retailing And Consumer Services | Volume 62, pp.102638-102638 | September 2021 |
| Dixon, D., Mikolon, S. | Cents of self: How and when self-signals influence consumer value derived from choices of green products | International Journal Of Research In Marketing | Volume 38, pp.365-386 | June 2021 |
