Broaden your marketing acumen
Our MSc Strategic Marketing campus students will be able to explore a range of marketing topics in the non-assessed elective lecture series.
Contemporary Marketing Practice lecture series
This module consists of elective lectures and workshops on leading edge marketing practice delivered by internal and external expert speakers. Students can choose to attend electives such as Entrepreneurial Marketing, Green Marketing and B2B Marketing. The module is not assessed but students are required to attend a minimum number of electives, as topics discussed in sessions will form the basis of the Applied Strategic Marketing Report.