Marketing | Imperial Business School

Marketing

Swatch: 8 actionable lessons from a pioneering brand

Jonas Oddur Jonasson

Marketing

Jónas Oddur Jónasson on how healthcare systems can work better for people

Heeyoung Yoon

Marketing

Dr Heeyoung Yoon on consumer judgment, bias and better decision-making

FinanceMarketing

How platforms can win by selling smarter, not harder

Bernardo Andretti

Marketing

How does wealth affect your diet?

Marketing

The hidden benefits of releasing your product later than your rivals

Marketing

What the rise of "buy now, pay later" means for consumers and retailers

Marketing

Do consumers really care about sustainability?

Guy Voichek

Marketing

Why we fail to see the positives of population growth and immigration

Marketing

How to create more effective marketing strategies with data

Health, Marketing

Social media anxiety: what doctors can do to help

Marketing

Toxic customers and how to handle them

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