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MSc Strategic Marketing employment report – Class of 2019

MSc Strategic Marketing is a one-year, full-time programme that prepares recent graduates for careers as future business leaders who understand marketing from a strategic perspective.

Please note all figures refer to graduates who were seeking employment and shared employment data with us.

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Employment stats - MSc Strategic Marketing (on campus)

Employment data – MSc Strategic Marketing (on campus)

Employed within three months
Employed in FMCG/Luxury Goods/Retail
Employed in UK
Throughout my journey at Imperial I had regular one-to-one coaching with the Business School’s own careers consultants. These consultations covered the assessment of my career options and guidance on how to proceed, as well as things like how to optimise my CV and cover letters.
MSc Strategic Marketing 2020
Johannes Holzinger MSc Strategic Marketing 2019-20, student at Imperial College Business School
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Employment by sector - MSc Strategic Marketing (on campus)

Employment by sector - MSc Strategic Marketing (on campus)

IT/Technology/Telecoms: 28%
FMCG/Luxury Goods/Retail: 27%
Consulting: 12%
Media: 9%
Engineering/Construction/Manufacturing: 6%
Marketing: 5%
Other: 4%
Healthcare: 4%
Finance: 3%
Hospitality: 2%

For those working in the consulting sector, 53% are in accountancy and professional services, 18% in IT/telecoms/technology, 18% in management or strategy and 11% in innovation, design or brand.

Upon graduation, I hope to work in the health and wellness sector and specialise in organic community building strategy before starting my own company. My professors at Imperial have encouraged me to dream big and develop strategies that build strong relationships with customers that enable them as people. I am currently working with two professors at the Business School in order to build a business plan for my future company. My studies at Imperial have given me the confidence to pursue my dream of starting a business that integrates the things I am most passionate about - community, body positivity and wellness.
MSc Strategic Marketing 2019
Liz Willcock
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Employment by region - MSc Strategic Marketing (on campus)

Employment by region - MSc Strategic Marketing (on campus)

The comprehensive review of CV and cover letters helped me to get shortlisted for various interviews. This was further complemented by mock interviews that prepared me for the later stages in the recruitment process.
MSc Strategic Marketing 2019
Rishab Dugar

Employers and roles

Our MSc Strategic Marketing students have gained employment at a wide range of companies, including:

Accenture Alpha Kilo Amazon
Cartier Deliveroo Dyson
EY Facebook Huawei
KPMG L’Oréal LVMH
Megasoft (China) Nestlé Netease
OPPO P&G Pulse Advertising
PwC Shopee SZ DJI Technology Co., Ltd
THG - The Hut Group W2O Group Wavemaker

Example roles that our MSc Strategic Marketing students have secured include:

Account Manager Assistant Brand Manager Campaign Coordinator
Digital Marketing Manager  Global Marketing Executive International Commercial Executive
Marketing Manager Marketing Specialist Product Manager