MSc Strategic Marketing employment report – Class of 2020-21
MSc Strategic Marketing prepares recent graduates for careers as future business leaders who understand marketing from a strategic perspective.
Please note all figures refer to on-campus, full-time graduates who were seeking employment and shared employment data with us.
Employment data – MSc Strategic Marketing (on campus)
"I have always had a keen interest in branding, specifically in the FMCG sector. Since applying to Imperial, I have had my heart set on working within brand management in an FMCG company. Towards the end of my first term, in December 2020, and with the guidance of Imperial’s exceptional careers consultants, I was offered a work placement in London at P&G for brand management, which I accepted."
Employment by sector - MSc Strategic Marketing (on campus)
FMCG/Luxury Goods/Retail: 19%
Marketing, Media & Advertising Services: 10%
Manufacturing, Engineering & Automotive: 5%
Employment by region - MSc Strategic Marketing (on campus)
"In March 2021 I received an offer from Nielsen UK and have since been a part-time Digital Client Services Executive. All my past experiences were in Asia or North America, and as I am trained as an advertising and public relations practitioner in the US, I was familiar with writing and producing in the American style. Working part-time while studying at Imperial allowed me to really understand the business environment and ethics in the UK and is helping me finding my interest, passion and professionalism in the marketing industry in the UK, which is something I think will help me compete in future job hunts."
Employers and roles
Our MSc Strategic Marketing students have gained employment at a wide range of companies, including:
|Tencent||The Hut Group (THG)||Unilever|
|New Channel International Group Limited||OPPO||P&G|
|Phillips||Shell Party Innovations Technology Corporation||Microsoft|
Example roles that our MSc Strategic Marketing students have secured include:
|Associate||Marketing Assistant||Brand Manager|
|Marketing Manager||Product Manager||Associate Consultant|
|Digital Marketing Executive||Technology Risk Consultant||Strategic Analyst|