Access the latest research-led thinking to give you a leg up in the globalised world of business management.
Sweden's number one tourist attraction, the Icehotel is a business case study in how to embrace paradox and impress your customers.... Read more Dr Jonathan Pinto | 14 August 2017
Dr Criscuolo discovers the key to ensuring a strong panel for assessing R&D cases, explaining the three factors to consider... Read more Dr Paola Criscuolo | 28 February 2017
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Daniel Rowles, Digital Marketing lecturer for the MSc in Strategic Marketing at Imperial College Business School, highlights the most effective ways to fit digital marketing staff into an organisation.... Read more Daniel Rowles | 23 February 2017
Dr Namrata Malhotra, Associate Professor in Strategy at Imperial College Business School, explains why businesses need to focus more energy on the execution of strategy.... Read more Namrata Malhotra | 16 February 2017
A strategy for change emphasizing action and political support rather than consensus seeking.... Read more Professor George Yip | 15 February 2017