Community CRM - Where your CRM journey begins!
The Community Customer Relationship Management (CCRM) system is a collaborative product aimed at increasing visibility of Imperial's connections, providing a 360 view of your contacts and enabling you to target audiences more effectively.
The CCRM allows you to store your contacts details in Microsoft Dynamics, which gives you a 360-degree view of their data.
With Customer Insights - Journeys you can see your contacts interests, ways they've engaged with you or your content, and you can view how other Imperial teams may be engaging with them.
Contact Addy Stefanova, Governance and Community CRM Product Owner, to explore the benefits the CCRM has to offer your team.
You can find out more about the product on our dedicated SharePoint pages.